Netflix killed Blockbuster. Seamless replaced the yellow pages. Now, Uber’s taking over the taxi business.
Disruptive services are winning: they’re restructuring the economy and replacing old, outdated business models. But these changes don’t just make life easier for the consumer—they can also help your business run more efficiently and effectively.
Silicon Valley upstarts have built a winning formula, with transparency and new technology as the key ingredients. At MCG, we strive to do the same for your shipping and logistics.
Uberizing Your Business
Ever since the ride-sharing app Uber arrived on the scene, swiftly changing the game for urban commuters, the billion-dollar startup has had traditional businesses sweating bullets. If the decades-old economy of taxi driving can be so easily supplanted, the thinking goes, then what hope is there for everyone else?
In fact, there’s only one certain way to beat the next wave of competition: by getting there first. Some have termed it the “Uberization” of logistics, but we prefer to think of it as embracing a new and evolving economy.
Either way, it’s easier than it sounds. The two key elements are seeking better transparency, particularly in pricing, and taking advantage of new technology—two goals that MCG helps its partners to achieve.
The Importance of Transparency
The new economy is all about increasing transparency for the customer. Think about it: when you order an Uber, you know exactly how much it’s going to cost, when it will arrive, and who will be driving. You can even track the vehicle throughout its journey. The old way of doing business, favored by taxi companies and giant monopolies, avoids transparency at all costs—and the buyer loses.
For most of its history, shipping has also been an opaque industry. The major players discourage competitive pricing by keeping costs secretive and limiting their clients’ ability to negotiate. As your third-party partner, MCG changes that dynamic, using transparency and industry expertise to put the power back in your hands.
Adding Tech to the Recipe
Of course, transparency has been a part of the playbook for decades—but what’s allowed disrupters like Uber to thrive is the fast-paced evolution of technology. At MCG, we also embrace cutting-edge tech to re-shape the business of logistics.
MCG’s ground-breaking, scalable TMS platform helps businesses automate their shipping logistics, cutting costs and ensuring timely, consistent deliveries. Our models can help you optimize routes by carrier and service depending on distinct variables, like location, weight, and day of the week. And all of our services use data to improve visibility and provide detailed reports, ultimately helping your business make smarter predictions—and saving you as much as 35% on contracts.
In an evolving economy shaped by new technologies and disruptive models, those who adapt most quickly will remain ahead of the pack for decades to come.
Contact us today to learn more about how MCG can bring your business into the 21st century with transparent, data-driven logistics.